Innovations in the production of confectionery products by TM Nasoloda

Confectionery products of TM Nasoloda are confidently winning the hearts of Ukrainian and foreign consumers. Today, the company supplies more than 4,000 sweet masterpieces to retail outlets every day, surprising with a wide range of flavours and an extremely attractive appearance.

What is the secret of the company’s success, which has come a long way – from starting a small family business with a staff of 4 people to a large enterprise that has earned an impeccable reputation?

Modern technologies in the production of confectionery

The key components of the successful activity of TM Nasoloda are the following factors:
1.The priority is the perfect quality of products. Only fresh products from trusted suppliers (farm dairy products, eggs, spices, nuts, dried fruits) are used in production. No preservatives, dyes, flavours – only natural raw materials. To check the quality of raw materials and finished products, a special laboratory has been set up to thoroughly check ingredients and finished products for compliance with standards. All products are certified.
2.Innovative technologies implemented in production processes allow the company to remain competitive and constantly expand its target audience. Great new products regularly appear on store shelves, developed by the company’s qualified specialists, such as frozen desserts. These are portioned cakes packaged in glasses or buckets. Freezing technology can significantly extend the shelf life of a product, while leaving its taste and presentation unchanged. This significantly expands the geography of deliveries and the scope of the business in general.
3.To improve presentation and maximise shelf life, products are packaged in special containers that allow them to remain fresh for a long time without losing their taste. This also makes it possible to transport delicate goods conveniently and without hassle over any distance – in refrigerated trucks, where the set temperature regime is maintained.
4.The equipment is constantly updated. For example, the production facility has a professional Fritch production line, which allows us to prepare incredibly tasty puff and yeast products, profiteroles and eclairs. There are also special machines for depositing Hasborg dough pieces, and much more.

5. The company’s arsenal includes many time-tested author’s recipes created by professionals. These include exclusive cake fillings (green tea and passion fruit, tiramisu with salted caramel, truffle cakes with cherries and fine Belgian chocolate, etc.), a delicious French croquembouche dessert, and much more.
6. A well-established logistics system allows us to deliver products to stores as quickly as possible.

How does this affect product quality?

Innovative technologies used by Nasoloda TM are subject to mandatory testing and thorough checks for their impact on product quality. When applying all recipes, the following rules are followed:
-High-quality flour with a high degree of sieving and protein composition is used to achieve the perfect texture of the baked goods;
-confectionery desserts contain ingredients that give a rich taste and wonderful aroma (spices – cardamom, cloves, cinnamon; lemon, lime, orange zest; berries and fruits; aromatic herbs – basil, rosemary, mint; honey and nuts, rum and brandy, chocolate);
-the proportions of the recipe are strictly observed;
-during production, storage, and transportation, the optimal temperature regime is maintained, which allows achieving a bright taste and aroma of the products.